Diarmuid O'Connor - Portfolio
Soon after I joined, The Pudding branding agency was considering rebranding. I explored an identity which would highlight the main goal of the agency: combining the worlds of strategy and creative.
To do this, I focused on combining opposing elements: order and disorder, freedom and restriction, playfulness and solemnity.
This duality was expressed through the website design with a button which altered between image and text, forcing the viewer to interact and engage with our work.
This was completed during time spent at
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